Read about Google's potential acquisition of HubSpot. Including data from 200+ industry experts and HubSpot users on the impact of the acquisition and expert ...

So we’ve got the real-time email marketing database in place, but don’t be fooled to think that’s the whole answer; it’s what you do with the data that sets ...

If you don’t use customer relationship management (CRM) and marketing automation tools, you’re leaving money on the table. But do you need both? Learn what you ...

Many businesses would love their customers to stay engaged throughout the customer journey. This calls for automation and a special kind. With email workflows ...

Marketing automation can be tricky, practically speaking. A new marketing automation platform doesn’t automatically lead to a new way of working. Here are five ...

There has been a massive ressurgence in behavioral email as email marketers realize customers are increasingly savvy and no longer happy with the 'same ...

Imagine that you are the boss in a successful e-commerce company. Your sales are OK, but there is room for improvement. Your head of marketing thinks he is a ...

Every business faces challenges with keeping its sales and marketing processes flowing. The right service provider can help address that immediate problem and ...